Butter dei The Bloody Beetroots

Butter dei The Bloody Beetroots

Jacopo Rondinelli began his artistic career working in production design and special effects. He works as an interior designer for private homes and public places, in collaboration with renowned studios such as Alessi, Kundalini Design and Invicta. He founded the group Jetlag, and also oversees all of the band’s visuals. In 2006 he began directing videos for Bloody Beetroots, as well as various other Italian musicians, such as Il Teatro Degli Orrori, Diego Mancino and Flavio Ferri (Delta V). He has directed commercials and is co-director and designer of the sci-fi short Afterville.

Shot in the US in spring 2009, the video recalls American action films of the 1970s. It was conceived to look like a film trailer, of a frantic chase that leads from the streets of San Francisco to Monument Valley.

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